OONA SMET

BO’NESS is the company of Véronique Belaen and Erik Huysmans. BO’NESS specializes in interior & total renovation projects, object & lighting consultancy and business management for entrepreneurs. With many years of experience and their excellent taste for design, they are definitely one of the most inspiring clients I worked with. 

The branding consisted of a company logo, name cards & art direction for their new website. Over the entire project I integrated the main ingredient: light. Everything starts with light. Light is a feeling, a mood factor, an experience, intangible and cannot be remembered. Light is super important in their work. So for their business cards I integrated a small hole so the light comes true. Also for their website (and imagery), the integration of light was a big priority.

BRANDING — LOGO DESIGN — PRINT — WEBDESIGN — PHOTOGRAPHY

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